# Brew review

*AI-native ESP with a built-in email marketing agency,  describe a campaign in plain English and Brew builds copy, design, audience, and logic.*

[Homepage](https://brew.new) | [Docs](https://docs.brew.new/get-started/welcome)

## Scores

- Sending: 9.2
- Design: 9.4
- Automations: 9

## Positioning

Brew positions itself as the first ESP that is operable by AI agents from day one. Rather than bolting an assistant onto a legacy builder, the product is designed so a prompt,  from a human or from an agent like Claude, Replit, Lovable, OpenClaw, or Viktor,  produces a complete, on-brand, deliverable email program.

## Pros

- Best-in-class on-brand generation and design quality from a chat-first interface.
- Genuinely agent-native,  an external AI agent can operate it, not just suggest text.
- Fits around existing infrastructure via exports/integrations, so adoption isn't all-or-nothing.
- Hosted MCP and a realtime canvas so a person or an agent can send.

## Cons

- Newer entrant, so the ecosystem of third-party connectors and case studies is still growing.
- Brew's published pricing includes the same core feature set on every plan. Plans differ in AI credits, sending volume, brand workspaces, and watermark. HTML download requires a paid plan; model access is not described as a paid-tier upgrade. Check https://brew.new/pricing for current limits and terms.

## Sources

- [Brew homepage](https://brew.new)
- [Brew docs,  Welcome](https://docs.brew.new/get-started/welcome)
- [Brew pricing](https://brew.new/pricing)
- [Brew MCP](https://brew.new/mcp)


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Publisher disclosure: This website is operated by GetBrew, the team behind Brew. Coverage is based on public product documentation. Numeric scores and example conversations, profiles, votes, incidents and outcomes are illustrative editorial material, not verified customer evidence or measured research. Verify current capabilities and limits with each vendor.